Blogs
Blogs are still a very new tool for PR practitioners and business communicators. The best way to become familiar with them is to start reading them (and even eventually try blogging yourself). If you're completely new to this whole idea of blogs, visit the About Forward Blog page to get started. Feel free to jump right in with the Forward Blog, or here's a list of some of the best blogs out there that PR professionals are reading:

• 6 A.M. - Richard Edelman
  Richard Edelman, founder of Edelman PR, discusses politics, world issues and how to keep the public relations profession moving forward.
• A PR Guru's Musings - Stuart Bruce
  Stuart Bruce, founder of Bruce Marshal PR in Britain, offers his veteran view of all things public relations.
• A Shel of my Former Self - Shel Holtz
  A blog focused on communication and technology.
• Adventures in Business Communications - Dee Rambeau
  Dee Rambeau talks about high-tech public relations, technology for non-profits and the best practices in business communication.
• Cincom Simplicity - Dale Wolf (and others)
  This is a blogging community with five different categories; ranging from business growth to business optimization.
• Context Rules Marketing - Dale Wolf
  This blog is about improving customer dialogue in the marketing industry.
• Corporate PR - Elizabeth Albrycht
  Commentary on the theory and practice of organizational communication from Elizabeth Albrycht.
• Desirable Roasted Coffee - Allan Jenkins
  A blog dedicated to communication, society and technology.
• Hyku Blog - Josh Hallett
  Business blog consultant Josh Hallett provides commentary on the utilization of blogs for public relations, marketing, communication and branding.
• infOpinions? - Robert French
  Educator Robert French provides his insights into public relations, marketing communications (marcom), CMS, blogs and education.
• Marqui's World - Janet Johnson (and others)
  A corporate blog geared exclusively toward marketers about experiences in the blogosphere.
• Media Guerilla - Mike Manuel
  A blog dedicated to new media and marketing.
• Micro Persuasion - Steve Rubel
  Steve Rubel explores how new technologies are transforming marketing, media and public relations.
• New Communication Review - Jennifer McClure
  New Communications Review is a publication of the Society for New Communications Research, a nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business and society.
• Neville Hobson.com - Neville Hobson
  Neville Hobson provides his views on business, communication and technology from across the pond.
• Phil's Blogservations - Phil Gomes
  The perso-professional weblog from Phil Gomes discusses public relations, media matters and other topics.
• Piaras Kelly PR - Piaras Kelly
  This is the world public relations, from an Irish perspective.
• POP! PR Jots - Jeremy Pepper
  Jeremy Pepper gives his commentary on public relations, publicity and other issues of the day.
• PR Communications - John Cass
  John Cass writes about public relations, marketing and the internet.
• PR meets the WWW - Constantin Basturea
  Public relations and communication collide with the world of new technologies.
• PR Opinions - Tom Murphy
  Tom Murphy offers his thoughts and opinions on the public relations profession and industry.
• PR Thoughts - Guillaume du Gardier
  A personal weblog of Guillaume du Gardier reflects his personal opinions and features topics about communication and IT.
• Relaciones Publicas - Octavio Rojas
  News and articles about communication and public relations updated daily (in Spanish, English and occasionally in other languages).
• The PR Machine - PR Machine
  Your web 2.0 word-of-mouth resource vehicle for driving brands online.
• The What's Next Blog - B.L. Ochman
  B.L. Ochman provides her expertise on the new technologies in public relations.
• Unsolicited Marketing Advice - Warren Johnson
  Stuff you didn't ask for regarding basic communications, marketing & public relations theory, as well as practical applications and a good dose of applied technology.

(Want an extremely complete list? Here's one maintained by Constantin Basturea. You'll be amazed how many PR bloggers are out there.)

A few technology blogs:

• Tech Crunch - Michael Arrington
  Tech Crunch profiles and reviews new web 2.0 products and companies.
• The Tech Beat - Peter Burrow, Cliff Edwards, Steve Hamm, Sarah Lacey, Olga Kharif, Rob Hoff
  Tech Beat profiles the innovations, trends and dustups in the world of technology.
• Wired.com
  Wired covers the world of technology, with sections on culture, politics and newswires. Also hosts three blogs, an online magazine and daily columns.

A few other blogs of interest:

• Blogspotting - Stephen Baker and Heather Green
  Blogspotting brings together the worlds of business, media and blogs.
• Presentation Zen - Garr Reynolds
  Garr Reynolds sheds light on the art of professional presentation design.
• Bad Pitch Blog - Richard Laermer and Kevin Dugan
  A public relations resource that showcases examples of bad PR pitches. (A good "what not to do" resource.)